The Photography & Video Show 2026 at the National Exhibition Centre felt like a confident return to form, and from a professional event photographer’s perspective, one of the most practically engaging editions in recent years.
The martial arts demonstration on the Canon stand provided a unique opportunity to test the latest autofocus technology.
What stood out immediately was the focus on experience over display. Canon’s live martial arts setup was a perfect example – fast, unpredictable action that genuinely stress-tested autofocus and tracking in a way that mirrors real-world shooting. It’s rare to see brands move beyond static demos, and this felt like a step in the right direction.
Across the show floor, there was a clear emphasis on speed, workflow, and reliability – areas that matter far more in professional environments than headline specs. Conversations around file transfer, storage, and turnaround times were everywhere, with SanDisk’s interactive stand drawing consistent crowds (and queues) thanks to a clever mix of product showcase and audience engagement.
Talks and live stages leaned more into practical insight this year too. Less theory, more application – whether that’s shooting under pressure, managing clients, or adapting to hybrid photo/video demands. As someone used to working in fast-paced event environments, that shift felt particularly relevant.
If there’s a critique, it’s that some areas still lean heavily towards enthusiasts rather than working professionals. But the balance is improving, and the effort to bridge that gap is noticeable.
Overall, it’s a show that continues to evolve with the industry. For professionals, it’s less about discovering entirely new gear, and more about refining how you use it – and in that sense, 2026 delivered.
Models on the Adobe stand provide an opportunity for passing photographers to capture an image or two.